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Have you run a highly effective contest in your organization? Would you like to compete for a "Foyer Friendly" plaque for Best in Class?
Then join us on Tuesday, July 20th for a great opportunity to share your success and learn for the success of others!
Why Attend?
- You will learn from industry leaders about proven successful contests and incentive programs
- Receive a summary of all the presentations
- Attend a network social afterwards
You must be in attendance, however, to get a summary of the presentations. So join us - share your ideas and WIN!
Competition will be broken into the following Best Contest Program Categories:
- Inbound Sales Program
- Up-Sell and/or Cross-sell on an Inbound Program
- Outbound Marketing
- Selling on Customer Service Call
- Collections
- Quality
You will have 10 minutes to present your program to a panel of expert judges who will score your contest based on:
- Originality - Is this an idea that was generated internally? Is it an innovative twist on a proven contest?
- Hype - How was the event promoted? How often? Use of displays and (internal) media. (e.g. banners, bulletin boards, hand outs, etc.)
- Effectiveness - Did you achieve the desired results? How much of a lift did the contest give to the program? What was the ROI?
- Reach - Can just about any team members win or will only the top or lowest producers have a chance to win?
- Focus - Were the requirements sufficiently narrowly defined or were there a lot of qualifiers that cluttered the effectiveness of the contest?
- Alignment - Did the contest give lift to the metrics that were important (needed improvement) to consumer and/or the organization?
Judges:
Karen Bell - Lockheed Martin
Sally Cordova - McKee Consulting
Sam Maniar - PRADCO
Deborah Mascellino - Ohio Department of Developmental Disabilities
There is no entry fee AND you will receive a summary of all presentations after the event so that you will have a whole portfolio of the industry's best contests!
Choose a category and submit your entry today to: jebeuoy@ameridial.com or call Jim Beuoy at 330-497-4888, ext. 269 for further details.
Please don’t forget to register for this event!
Location:
The Taylor Institue for Direct Marketing, The University of Akron, Polsky Building, Suite 550, 5th Floor Akron, OH 44325-4807
Time: 1 PM - 5:30 PM
Directions to the University of Akron
Coming from the North,
taking Route 8 South
Take Route 8 South toward I-76
Exit at Carroll / Buchtel / Exchange Street
Go through 2 intersections, ending at Exchange Street
Turn Right onto Exchange St. and take to S. Broadway (one-way street)
Turn Right onto S. Broadway and get in the far Left lane
Pass Buchtel Avenue
Turn Left into the West Campus Parking Deck
Park on Level 3 of the Deck and take the Walkway over to the Polsky Building
Wind through the hallway to the elevators (in the center of the building)
Take elevator to 5th Floor; The Taylor Institute for Direct Marketing is to your left
Coming from the North,
taking Route I-77 South
Follow I-77 South to I-76 East-I-77 South
Take exit 22A toward MainSt / Broadway / Downtown
Go through the Main St. light to Broadway (one-way street)
Turn Left onto Broadway and get into the 2nd lane from the Right
After Exchange St., get into the far Left lane
Pass Buchtel Avenue
Turn left into the West Campus Parking Deck
Park on Level 3 of the Deck and take the Walkway over to the Polsky Building
Wind through the hallway to the elevators (in the center of the building)
Take elevator to 5th Floor: The Taylor Institute for Direct Marketing is to your left
Coming from the West,
taking Route I-76 East
Follow I-76 East to Akron
Exit at Wolf Ledges / Grant Street
Turn Left at the second light onto Grant Street, which leads to Exchange Street
Turn Left onto Exchange Street and take to S. Broadway
Turn Right onto Broadway and get in the far Left lane
Pass Buchtel Avenue
Turn left into the West Campus Parking Deck
Park on Level 3 of the Deck and take the Walkway over to the Polsky Building
Wind through the hallway to the elevators (in the center of the building)
Take elevator to 5th Floor; The Taylor Institute for Direct Marketing is to your left
Coming from the South,
taking Route 8 North / Route I-77 North from Canton
Follow The University of Akron Exit off Route 8 marked Buchtel Avenue / Carroll Street
Turn Left onto Carroll Street to reach the campus
Turn Left at the next light and follow to Exchange Street
Turn Right onto Exchange Street and take to Broadway
Turn Right onto Broadway and get in the far left lane
Pass Buchtel Avenue
Turn left into the West Campus Parking Deck
Park on Level 3 of the Deck and take the Walkway over to the Polsky Building
Wind through the hallway to the elevators (in the center of the building)
Take elevator to 5th Floor; The Taylor Institute for Direct Marketing is to your left
Coming from the East,
taking Route I-76 West
Follow I-76 West to Akron
Take the Right fork off I-76 to Route 8 North
First exit off Route 8 is Buchtel Avenue / Carroll Street
Turn Left onto Carroll Street to reach the campus
Turn Left at the next light and follow to Exchange Street
Turn Right onto Exchange Street and take to Broadway
Turn Right onto Broadway and get in the far left lane
Pass Buchtel Avenue
Turn left into the West Campus Parking Deck
Park on Level 3 of the Deck and take the Walkway over to the Polsky Building
Wind through the hallway to the elevators (in the center of the building)
Take elevator to 5th Floor; The Taylor Institute for Direct Marketing is to your left
Thank you to our event sponsors!
 
 
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